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Mr internets, why so many business directories? |
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Written by admin
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May 01, 2010 at 11:28 PM |
A few Orion Heating reviews would be nice, so I'm trying to decide which directory to opt for and direct customers towards. This big list serves many purposes, some shameless googlebot feeding, a bit of traffic analysis and a reminder which listings to update every few months.
'Orion Heating - Wood Burning Stoves and Cookers' is listed in many directories. Here's what I think of them;
> hotfroguk.co.uk, a high ranking directory service. Always appears high in google. 'Upgrade Service' for high impact listings. Might be worth an upgrade.
> woodfueleast..co.uk, promoting reliable wood fuel suppliers in East Anglia
> brownbooks.net - Smart looking and easy to format buisness lisitng. One of the better ones.
> biomassenergycentre.org.uk, a government funded organisation for promoting the use of wood fuels
> bview.co.uk, a directory specialising in well formatted and high ranking discount vouchers
> touchlocal.com / touchchelmsford.com, one of the new "premium service" directory listings. I agreed to a salesperson visit and it was no fun at all, hard-sell combined with criticism of our other advertising. No thanks.
> uk-local-search.co.uk, new to me and populated with out of date information
> wikimapia.org, a clever google maps overlay, outlining local sites and buildings
> yell.com, the original directory, but now delivering confused results based on the package purchased. This gets poorer each years, more disappointing an worse value for money.
> theindependant.co.uk, what appears to be bview vouchers replicated on The Independents website
> scoot.co.uk, nice looking an accurate business directory. I've never seen it before and have no idea where they got our details
> stanstedessex.com, I think they got bored updating our details after my second request so this is out of date. Not too helpful for people shopping in Stansted because it has our old Elsenham address
> cylex-uk.co.uk, not one that I've signed up with, the page is chock full of google adverts and little information
> qype.co.uk, one of the best looking and informative directory sites. New and selling itself as a "premium service". Sign up and they phone immediately with the polite but hard sell routine. It's basically high monthly charges for an upgraded listing. Possibly a good contender for the money we currently give to yell.com
> thenationalpages.co.uk, limited and out of date info. Trying to sell 'upgraded listings' to appear at the top of a fairly well categorised directory
> morsoe.co.uk, Morso/Morsø are one of the few stove manufactures to publish a full list of local dealers. It's an open invitation for bargain hunters to ring round and shave a few quid off the retail price. Not really the best idea for a high end stove brand
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Last Updated ( May 03, 2010 at 11:07 AM )
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